TY  - BOOK
AU  - Bodian, Nat G
TI  - Copywriters's handbook: : A practical guide for advertising and promotion of specialized and scholarly books and journal
SN  - 0-89495-039-8
PY  - 1984///
CY  - Philadelphia: 
PB  - ISI Press, 
KW  - Library science
KW  - Scholarly books and journals
ER  -